Reconnect with students as they return to campus
Every January, 2.98 million students arrive back on campus after the festive break – refreshed, energised and ready to reset their routines. With new timetables, goals, and £3.2B in loan payments hitting bank accounts, they’re making fast decisions around what – and who – earns that attention. Welcome Back Fairs put your brand at the centre of that fresh start. Whether you’re selling snacks, technology, beauty, fashion, finance or fitness, this is your chance to engage students as they upgrade their habits and routines.
native. Trusted by thousands of students' favourite brands
Make your move when motivation is high
This isn’t just a new term – it’s a new mindset. Students return to campus focused on self improvement, wise spending, and getting more from their day to day lives. Welcome Back is your chance to meet them with relevance not just visibility.
1 in 2
students engage with Freshers Week
1 in 3
discover new go-to brands at Freshers
78%
will engage with your campus activation
will join your mailing list
will pick up samples
students leave with purchase intent
Touring campuses across the UK
Whether you’re running a multi-city campaign or targeting one key region, native helps you show up at the right time, in the right places – where student engagement actually happens. From high street heroes to global names, brands trust native to deliver memorable student-first experience
Kickstart your new year campaign with 2.98M student shoppers
January is when students set goals, try new things, and reset routines – making it the perfect time to influence new preferences and long term habits.